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International Journal of Trend in Scientific Research and International Journal of Trend in Scientific Research and Development (IJTSRD) ISSN: 2456Development (IJTSRD) ISSN: 2456-6470 | IF: 4.101
· 61% avoid hotels that charge for 61% avoid hotels that charge for Wi-Fi
When on the trip:
· 70% of travellers believe that digital boarding believe that digital boarding
passes make travellingtravelling so much easier
· 60% of travellers feel that a good digital feel that a good digital
experience is important when choosing an xperience is important when choosing an
e
airline
· 44% of travellers rely on their rely on their smart phone at
their destination
The above figure shows continued and steadyand steady growth When at the destination:
with rise in Foreign Tourist Arrivals (FTAs) Foreign Tourist Arrivals (FTAs) and
· Travelers use an average of 16 different Travelers use an average of 16 different
growth in Foreign Exchange Earnings during 2017.in Foreign Exchange Earnings during 2017.
categories of apps when travelingategories of apps when traveling
c
The key drivers for this rapid growth are growing The key drivers for this rapid growth are growing
· 75% of travelers leave reviews on review sites75% of travelers leave reviews on review sites
disposable incomes and the rise of millennials as the disposable incomes and the rise of millennials as the
‘chief wage earners’, who account for 47 per cent of ‘chief wage earners’, who account for 47 per cent of Source: https://www.travelport.com/company/mediahttps://www.travelport.com/company/media-
the working age population. Along with it, the e population. Along with it, the center/press-releases/2017-11--08/travelport-global-
increasing number of smart phones, Internet and , Internet and survey-highlights-different-digitaldigital
technology-driven tools are acting as a catalyst for driven tools are acting as a catalyst for
speedy digitisation of the travel and tourism sector.speedy digitisation of the travel and tourism sector. In the same way Indian travellerstravellers are becoming tech
f
friendly having following characteristics as displayed riendly having following characteristics as displayed
3.2. DIGITAL DIGITAL TRANSFORMATION TRANSFORMATION IN IN in different research and statistics published in 2017h and statistics published in 2017
TRAVEL Most travellers go online, and 67 per cent even Most travellers go online, and 67 per cent even
u
The travel and hospitality sector is speedily sector is speedily use voice search while researching for a tripse voice search while researching for a trip
developing with the increasing acceptance of various developing with the increasing acceptance of various 71 per cent use smart phonessmart phones for research and
booking, and 82 per cent would appreciate digital ooking, and 82 per cent would appreciate digital
tools, technologies and digital platforms first and tools, technologies and digital platforms first and b
foremost to improve customer experience, build foremost to improve customer experience, build boarding passes and e-tickets ftickets for convenience
strong loyalties and run businesses efficiently. These strong loyalties and run businesses efficiently. These 87 per cent use videos and photos posted by 87 per cent use videos and photos posted by
include mobile applications, social media, Big Data ocial media, Big Data f friends as part of their travel research, and 83 per riends as part of their travel research, and 83 per
cent believe that being able to stay in touch is ent believe that being able to stay in touch is
analytics, artificial intelligence (AI) and machine analytics, artificial intelligence (AI) and machine c
m
learning, virtual reality (VR) and augmented reality learning, virtual reality (VR) and augmented reality most important while travellingost important while travelling
(AR). 85 per cent use price comparison sites to look for 85 per cent use price comparison sites to look for
deals, and 58 per cent agree spending considerable 8 per cent agree spending considerable
Travel port which is the leading Travel Commerce leading Travel Commerce time to find best price
Platform, published the results of a Global Platform, published the results of a Global Traveller 91 per cent use review sites, though 52 per cent 91 per cent use review sites, though 52 per cent
are wary of their trustworthinessre wary of their trustworthiness
Survey of 11,000 people worldwide that highlights the ople worldwide that highlights the a
use of digital tools when planning, booking and use of digital tools when planning, booking and 75 per cent choose hotels that do not charge for 75 per cent choose hotels that do not charge for
experiencing a journey. Wi-Fi
The main results from the global report are:The main results from the global report are: 3.3. TOOLS AND TECHNOLOGIES FOR TOOLS AND TECHNOLOGIES FOR
When planning a trip: DIGITAL TRAVEL
The arrival of technology is promoting a change in the he arrival of technology is promoting a change in the
· 81% use peer to peer reviews when 81% use peer to peer reviews when T
researching a trip t travel and tourism industry regarding how companies ravel and tourism industry regarding how companies
i
· 47% use voice search, using devices such as devices such as interact with customers. As a result, travel companies nteract with customers. As a result, travel companies
a
Amazon Echo and Google Home, when Amazon Echo and Google Home, when are adopting various technologies to improve re adopting various technologies to improve
o
researching a trip operational efficiencies and meet customers’ perational efficiencies and meet customers’
· Nearly 25% of over 55 year olds use a Nearly 25% of over 55 year olds use a smart expectations, according to leading data and ctations, according to leading data and Analytics
phone to research a trip Company,
When booking a trip:
T
The tools and technologies that are finding major he tools and technologies that are finding major
· Over 33% of travellers book their trip on a book their trip on a
applications in the travel sector include mobile pplications in the travel sector include mobile
a
mobile device
@ IJTSRD | Available Online @ www.ijtsrd.comwww.ijtsrd.com | Conference Issue: ICDEBI-2018 | Oct 2018| Oct 2018 Page: 67