Page 46 - ICDEBI2018

International Journal of Trend in Scientific Research and Development (IJTSRD) ISSN: 2456-6470 | IF: 4.101

Table-6
Banks can easily seek out new retail customers,
post digitalisation
Levels of Agreement Frequency Percentage
(Values)
Strongly Agree (1) 8 27
Agree (2) 11 36
Neutral (3) 5 17
Disagree (4) 3 10
Strongly Disagree (5) 3 10
Total 30 100

Figure-6
Banks can easily seek out new retail customers,

30 percent strongly agree with the statement that post digitalisation
banks have been more receptive to complaint sand
closure of transactions post digitalisation.37 percent
agree with the statement that banks have been more
receptive to complaint sand closure of transactions
post digitalisation.10 percent disagree with the
statement that banks have been more receptive to
complaint sand closure of transactions post
digitalisation.10 percent strongly disagree with the
statement that banks have been more receptive to
complaint sand closure of transactions post
digitalisation.13 percent remain neutral.

67 percent agree with the statement that banks that 27 percent strongly agree with the statement that
banks have been more receptive to complaint sand banks can easily seek out new retail customers, post
closure of transactions post digitalisation. digitalisation. 36 percent agree with the statement that
banks can easily seek out new retail customers, post
1.10 PSB officers digitalisation. 10 percent disagree with the statement
In the following paragraphs, the primary data that banks can easily seek out new retail customers,
collected from the PSB officers is analysed. post digitalisation. 10 percent strongly disagree with
the statement that banks can easily seek out new retail
1.10.1 Banks can easily seek out new retail customers, post digitalisation. 17 percent remain
customers, post digitalisation neutral.
Banks can easily seek out new retail customers, post
digitalisation, according to received opinion. Hence 63 percent agree with the statement that banks can
the researcher sought to know from the respondents if easily seek out new retail customers, post
they agree with the statement that banks can easily digitalisation.
seek out new retail customers, post digitalisation. The
respondents’ agreement / otherwise with the statement 1.10.2 Banks can cross-sell financial services easily
is expressed at five levels, namely, Strongly Agree, to existing retail customers, post
Agree, Neutral, Disagree and Strongly Disagree. digitalisation
These variates are assigned the values 1, 2, 3, 4 and 5 Banks can cross-sell financial services easily to
respectively. Their levels of agreement with the existing retail customers, post digitalisation,
statement are reflected in the following Table and according to some. Hence the researcher sought to
Figure. know from the respondents if they agree with the
statement that banks can cross-sell financial services
easily to existing retail customers, post digitalisation.

@ IJTSRD | Available Online @ www.ijtsrd.com | Conference Issue: ICDEBI-2018 | Oct 2018 Page: 38