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International Journal of Trend in Scientific Research and Development (IJTSRD) ISSN: 2456Scientific Research and Development (IJTSRD) ISSN: 2456Scientific Research and Development (IJTSRD) ISSN: 2456-6470 | IF: 4.101
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II. Review of Application in Journalismn Journalism Y c u Google oogle material aterial d
design esign
i. Studying Expected Reader CategoryStudying Expected Reader Category (https://material.io) to study layout structure what user https://material.io) to study layout structure what user
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Before starting any newspaper or magazine or Before starting any newspaper or magazine or preferences to read.
maximizing reader base in certain area, research study reader base in certain area, research study
iii. Analysing Depth of No. of Reads / Article oAnalysing Depth of No. of Reads / Article or
is essential step. We have to work on user reading is essential step. We have to work on user reading
Page
interest according to age, interest, gender, season, interest according to age, interest, gender, season,
In newspaper, it is best exercise to calculate user n newspaper, it is best exercise to calculate user
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area, recommendations, trends and other social area, recommendations, trends and other social satisfaction regarding certain article or post. Your atisfaction regarding certain article or post. Your
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factors. article should inspire user to give his opinion, rticle should inspire user to give his opinion,
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f feedback, comment, suggestion and eedback, comment, suggestion and recommendation
Data analytics tools like Alexa, Google Trends, Data analytics tools like Alexa, Google Trends,
i if any. We can get such response in the form of Web f any. We can get such response in the form of Web
Google Analytics, Twitter Trends, nearby social Google Analytics, Twitter Trends, nearby social
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API, QR codes, miss call alerts, reply numbers, sms, PI, QR codes, miss call alerts, reply numbers, sms,
networking trends, online surveys will help you to networking trends, online surveys will help you to p
polling, surveys, direct contact number posting olling, surveys, direct contact number posting
work detail on content what people are searching. work detail on content what people are searching. techniques. Such responded data should be collected echniques. Such responded data should be collected
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You can get clear idea about what user want, what You can get clear idea about what user want, what
and dumped in Tableau software to gend dumped in Tableau software to get depth of no. of
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they will like, how much reach will be achieved for they will like, how much reach will be achieved for
readers / article or page.
certain article.
iv. Monitoring Each User Interest Activity under Monitoring Each User Interest Activity under
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For example: If research study shows reader age in For example: If research study shows reader age in User Privacy Policy Complianceser Privacy Policy Compliance
between 40-70 years in certain city, 60% to that of 70 years in certain city, 60% to that of There are several interesting sections we can provide There are several interesting sections we can provide
overall population of city then editor should focus on overall population of city then editor should focus on in newspaper or offline media. Like we can print jobs, in newspaper or offline media. Like we can print jobs,
events, activities, books, old fashioned articles, events, activities, books, old fashioned articles, jokes, poems, drawings, color filling jobs for child, s, color filling jobs for child,
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retirement plan, health related articles so on.ticles so on. joining dots, puzzles so on. This type of interest help oining dots, puzzles so on. This type of interest help
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user to interact with your concepts.ser to interact with your concepts.
ii. Studying Design Patterns, User Experience, Studying Design Patterns, User Experience,
You can post company name as ad in puzzle question. ou can post company name as ad in puzzle question.
Colors, Page Arrangements, Fonts.Colors, Page Arrangements, Fonts. Y
In today’s competitive digital world or offline media, In today’s competitive digital world or offline media, This will induce brand management awareness about This will induce brand management awareness about
user experience for each product is said to be most user experience for each product is said to be most a product very easily.
important and essential aspect for growth. The important and essential aspect for growth. The
following factors should be considered to achieve best wing factors should be considered to achieve best This activity should be monitored / observed as per This activity should be monitored / observed as per
proper consent from user or giving him privacy policy roper consent from user or giving him privacy policy
goals of readers. p
statement in a printing or other way. You can inspire tatement in a printing or other way. You can inspire
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A. Studying design pattern layout of offline media Studying design pattern layout of offline media them giving attractive badges, points, and other them giving attractive badges, points, and other
like newspaper / magazine. techniques.
B. User flexible font sizes should be used as per User flexible font sizes should be used as per
v. Using QR code / Patterns for Recode / Patterns for Reference Videos,
importance. Proper bold, italics, alignment importance. Proper bold, italics, alignment
Feedback System
properties are secondary factors. Unicode based secondary factors. Unicode based News funnels should be designed such a way that user ews funnels should be designed such a way that user
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support and printing errors should be taken in support and printing errors should be taken in s
should react with news / article. We can give QRhould react with news / article. We can give QR
mind. C
Code below article using which user can navigate to ode below article using which user can navigate to
C. Most of offline media printing works on a concept Most of offline media printing works on a concept
online feedback form / survey form. If certain article nline feedback form / survey form. If certain article
o
of CYMK color codes. We recommend to use two of CYMK color codes. We recommend to use two says about past details about a person they can simply details about a person they can simply
colors combination techniques. The colors should colors combination techniques. The colors should p
provide video link embed in content area of news / rovide video link embed in content area of news /
be decent, vibrant, catchy. The important news . The important news article. The article looks like a running scenario.rticle. The article looks like a running scenario.
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should be highlighted in an effective way.should be highlighted in an effective way.
D. Font size should be based on user age Font size should be based on user age vi. Emergency News, Alerts, Notifications, Event Emergency News, Alerts, Notifications, Event
specifications. The news which is released for specifications. The news which is released for System
Suppose that there is an event going to exhibit in city uppose that there is an event going to exhibit in city
general public purpose should have at least +2 general public purpose should have at least +2 S
P
font size as compared to regular font size.font size as compared to regular font size. Pune. User will read this event details. You can give une. User will read this event details. You can give
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E. Page arrangements are also considerable fact in s are also considerable fact in access code to access it in his/her smart phone like ccess code to access it in his/her smart phone like
event date, time, venue, place and other details. Tools vent date, time, venue, place and other details. Tools
offline media segment. The pages should be offline media segment. The pages should be e
ordered depending on severity of news heads, day ordered depending on severity of news heads, day l like Google calendar, Apple notes, and Reminder ike Google calendar, Apple notes, and Reminder
s
and other holiday factor. systems will help to intimate you day before ystems will help to intimate you day before an actual
event to be start.
@ IJTSRD | Available Online @ www.ijtsrd.comwww.ijtsrd.com | Conference Issue: ICDEBI-2018 | | Oct 2018 Page: 239