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International Journal of Trend in ScientificInternational Journal of Trend in Scientific Research and Development (IJTSRD) ISSN: 2456Research and Development (IJTSRD) ISSN: 2456-6470 | IF: 4.101

        8.  The  most  interesting  app  of  HDFC The  most  interesting  app  of  HDFC  -  EVA  operating, and customer enquiry thereby heightening and customer enquiry thereby heightening
            (electronic  virtual  assistant),  an  AIvirtual  assistant),  an  AI-powered  the  digital  maturity.  Today  traditiothe  digital  maturity.  Today  traditional  banks  differ
            banking  chatbot,  has  been  configured  for  voice banking  chatbot,  has  been  configured  for  voice  from  digital  market  entrants  who  offer  end  to  end from  digital  market  entrants  who  offer  end  to  end
            through Google Assist and Amazon’s Alexa. EVA ogle Assist and Amazon’s Alexa. EVA  online  process  offering  customers  to  open  a  new online  process  offering  customers  to  open  a  new
            has answered more than 8 million queries from a has answered more than 8 million queries from a  account using digital channels and some value added account using digital channels and some value added
            million customers and is now integrated with the million customers and is now integrated with the  services like digital document services like digital document safekeeping, access to
            bank’s  interactive  humanoid  IRA  (interactive bank’s  interactive  humanoid  IRA  (interactive  financial  news,  digital  investing,investing,  and  personalised
            robotic assistant).                                 digital  alerts,  digital  saving   tools,  online  chat,  and
        9.  HDFC Bank has collaborated with Google Tez to HDFC Bank has collaborated with Google Tez to  social media banking
            operate its UPI handle while, on Facebook, it has UPI handle while, on Facebook, it has
            tied up with Niki.ai, a Ratan Tata-backed fintech, backed fintech,     BaaS  - Banking  as  a  ServiceBanking  as  a  Service (allows  for  third
            to  create  a  chat  platform,  perform    ecommerce to  create  a  chat  platform,  perform    ecommerce   party integration)
            transactions  and  also  pay  bills  or  buy  insurance transactions  and  also  pay  bills  or  buy  insurance     BaaP - Banking as a PlatformBanking as a Platform (for integrating core
            through Facebook Messenger. The bank’s expense through Facebook Messenger. The bank’s expense   systems with software)
            tracker on mobile is with Money View while h Money View while it’s     Cloud-based based   I Infrastructurenfrastructure (allows   less
            Digital  Command  Centre—where  the  bankuses where  the  bankuses   dependence on IT staff)
            internet  and  all  social  media  platformsinternet  and  all  social  media  platforms—were     White Label Banking (such a(such as joint-branded credit
            built in collaboration with a LocoBuzz. The bank LocoBuzz. The bank   cards) [14]
            also  works  with  assessment  technology  provider also  works  with  assessment  technology  provider
            Talview,  which  helps  it  carry  out  interviews  on Talview,  which  helps  it  carry  out  interviews  on  These  solutions  are  built  on  enhanced  technical These  solutions  are  built  on  enhanced  technical
            video, ideo,   as as   part part   of of   its its   HR HR   policy.policy.   architectures as well as differentarchitectures as well as different business models.

        Futuristic features –                                   CONCLUSION:-
        Predictive  banking  –  The  wearable  technology  like The  wearable  technology  like  With  the  increasing  usage  of With  the  increasing  usage  of  smart  phones  and
        smart  watches,  smart  eye  ware,  gesture  controlled gesture  controlled  emerging technologies, digitization of banking sector emerging technologies, digitization of banking sector
        devices,  sensors  embedded  in  cooking  utensils  cars sensors  embedded  in  cooking  utensils  cars  is  inevitable,  to  escalate   up  to  the  increasing
        can enable the bank to create innovative products for can enable the bank to create innovative products for  expectations  of  the  world.  It  indeed  reduced  human expectations  of  the  world.  It  indeed  reduced  human
        its customers. Banks will be part of everyday routine its customers. Banks will be part of everyday routine  errors and increased convenience of general public in errors and increased convenience of general public in
        activities  of  all  human  beings.  As  there  is  infinite there  is  infinite  banking  operations.There  is  no  doubt  that  pros  of There  is  no  doubt  that  pros  of
        potential for banks and fintech companies to explorepotential for banks and fintech companies to explore  digitization  are outweighing the cons but the fact that digitization  are outweighing the cons but the fact that
        and innovate on different fronts    eg. Banks can offer and innovate on different fronts    eg. Banks can offer  cyber threats are also on the rise, banks must be very e rise, banks must be very
        customised  insurance  products  based  on  health  data customised  insurance  products  based  on  health  data  careful  and  should  be  prepared  to  handle  cyber careful  and  should  be  prepared  to  handle  cyber
        (pulse  rate,  blood  pressure,  sleeping sleeping  time,  daily  attacks.
        physical  exercise,  calorie  and  nutritional  intake) calorie  and  nutritional  intake)
        which  will  be  captured  from  fitness  band  worn  bwhich  will  be  captured  from  fitness  band  worn  by  REFERENCES
        humans.                                                 1.  www.forbesindia.com
                                                                2.  www.economictimes.indiatimes.comwww.economictimes.indiatimes.com
        Digitalisation  in  banking  is  adoption  of  existing  and Digitalisation  in  banking  is  adoption  of  existing  and
        evolving  technological  changes  efficiently  and evolving  technological  changes  efficiently  and  3.  www.thebanker.com
        effectively in the internal business processes of banks effectively in the internal business processes of banks   4.  www.researchgate.net
        as  well  as  working  towards  superior as  well  as  working  towards  superior  customer’s
        relationships and experience. The futurisand experience. The futuristic innovative   5.  www.capitaworld.com
        technology  is  changing  the  face  of  bank’s  business technology  is  changing  the  face  of  bank’s  business
        model.

        Revolutionalising from traditional banking to state of Revolutionalising from traditional banking to state of
        art  digital  banking  has  ultimately  paved  way  for art  digital  banking  has  ultimately  paved  way  for
        customer  satisfaction  and  value  through  infinite customer  satisfaction  and  value  through  infinite
        operational  efficiency.  Banks  have  started  with have  started  with
        reduction  in  number  and  size  of  branches  (branches  (both
        number  of  units  and  size  of  existing number  of  units  and  size  of  existing  facilities)  and
        replacing  with  ATM’s,  digital  kiosks  forkiosks  for  account


        @ IJTSRD  |  Available Online @ www.ijtsrd.comwww.ijtsrd.com |  Conference Issue: ICDEBI-2018 | | Oct 2018   Page: 203
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