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International Journal of Trend in Scientific Research andInternational Journal of Trend in Scientific Research and Development (IJTSRD) ISSN: 2456Development (IJTSRD) ISSN: 2456-6470 | IF: 4.101

Management and Architecture, KondigreManagement and Architecture, Kondigre with and interview conducted. In order to make and interview conducted. In order to make
particular emphasis on What Sapp usage.usage. i interpretation and analysis easier, tables are presented nterpretation and analysis easier, tables are presented
first, followed by its interpretation and analysis.nterpretation and analysis.
Research Methods
Table: Gender Distributionable: Gender Distribution
The researcher made use of both primary and The researcher made use of both primary and T
secondary data, which were gathered from diverse secondary data, which were gathered from diverse Gender Number of RespondentsNumber of Respondents Percentage
sources, including, text books, journals/articles, and sources, including, text books, journals/articles, and Male 40 66 %
internet sites. Female 20 44 %
Total 60 100 %
The primary research is tailored to suit the needs of The primary research is tailored to suit the needs of Source: Survey dataource: Survey data
S
the research. This research involves the collection of research. This research involves the collection of
raw data, which forms the main basis for achieving raw data, which forms the main basis for achieving T
The table above represents the number of students he table above represents the number of students
the research objectives. An attempt was made at An attempt was made at i interviewed. Sixty students were nterviewed. Sixty students were interviewed from
collecting and analyzing primary data which has gone collecting and analyzing primary data which has gone institution under study. Out of these, 66% represent nstitution under study. Out of these, 66% represent
i
a long way to validate the findings and conclusions a long way to validate the findings and conclusions male students while 44% were female. Out of the total ale students while 44% were female. Out of the total
m
drawn from the research. The qualitative research rawn from the research. The qualitative research n
number of students interviewed, 72 % of the umber of students interviewed, 72 % of the
approach was deemed to be appropriate by the approach was deemed to be appropriate by the i interviewees said they use the whatnterviewees said they use the what Sapp messenger
researchers hence its adoption. It has been observed researchers hence its adoption. It has been observed o
on their phones for chatting with then their phones for chatting with their friends on
that the use of multiple data collection methods, such that the use of multiple data collection methods, such d
different issues instead of academic purposes on ifferent issues instead of academic purposes on
as observation, interviews, document analysis and as observation, interviews, document analysis and campus. They also mentioned that they use the ampus. They also mentioned that they use the
c
questionnaires are very important. With the tionnaires are very important. With the a
application to send funny images to their colleagues. pplication to send funny images to their colleagues.
importance of multiple sources of data very vital to importance of multiple sources of data very vital to A
According to them the use of the application has ccording to them the use of the application has
the reliability of this research Stake, two primary the reliability of this research Stake, two primary n
negative impact on their studies.egative impact on their studies.
sources of evidence were used: questionnaires, and sources of evidence were used: questionnaires, and
interviews. The self-administered questionnaire administered questionnaire Table: Reasons for Using WhatUsing What Sapp:
method was employed because of its cost effective mployed because of its cost effective Reasons Frequencyrequency Percentage
F
nature relative to interviews. Large number of nature relative to interviews. Large number of Academic Work 12 20 %
participants can be involved and a lot of data collected participants can be involved and a lot of data collected General Information 06 10 %
in a relatively shorter time and at less cost. Although in a relatively shorter time and at less cost. Although
Chatting 30 50 %
participants in this method are more likely to abandon participants in this method are more likely to abandon
Family 12 20 %
the research in the course of responding, its privacy research in the course of responding, its privacy
Total 60 100 %
and anonymity promotes genuine answers. The less and anonymity promotes genuine answers. The less S
Source: Survey dataource: Survey data
pressure on participants was also considered as a pressure on participants was also considered as a
better way of convincing respondents to participate better way of convincing respondents to participate
S
Students were asked the reasons why they most often tudents were asked the reasons why they most often
fully. With this method, interviewer biases are nonfully. With this method, interviewer biases are non-
use what Sapp on their mobile phones. The results in on their mobile phones. The results in
existent Gratton & Jones, (2004). However, problems & Jones, (2004). However, problems
t the table above shows that majority of the students he table above shows that majority of the students
can arise if questions are unclear, as the respondent can arise if questions are unclear, as the respondent use the application for chatting with friends on se the application for chatting with friends on
u
cannot check what the researcher intended.cannot check what the researcher intended. A well- different issues rather than academic work on campus, ifferent issues rather than academic work on campus,
d
designed questionnaire was therefore important, designed questionnaire was therefore important,
and this is represented by 50% of the total number of nd this is represented by 50% of the total number of
a
especially ensuring that it was worded in simple especially ensuring that it was worded in simple
respondents. This also indicates the link between ents. This also indicates the link between
English and an unambiguous manner to avoid this and an unambiguous manner to avoid this
usage of the application and poor academic sage of the application and poor academic
u
problem.
performance among the majority of the students. The erformance among the majority of the students. The
p
m
more friends a student has on whatore friends a student has on what Sapp, the more
Sample Size t time he/she spends on the application” according to ime he/she spends on the application” according to
The population under-study consists of total 60 MBA study consists of total 60 MBA
most students interviewed. A student who has a lot of terviewed. A student who has a lot of
& B.Arch. students in Ideal Institute of Management & B.Arch. students in Ideal Institute of Management
friends on what Sapp is most likely going to be is most likely going to be
and Architecture, Kondigre. The data was analyzed and Architecture, Kondigre. The data was analyzed r responding to more people and thus spending more esponding to more people and thus spending more
through the use of frequency tables. time chatting. The study looked at students engaged in The study looked at students engaged in
the use of the application for other purposes including he use of the application for other purposes including
t
Results and Discussion
academic work, general information, and family. The ork, general information, and family. The
This part analyses the responses given by respondents This part analyses the responses given by respondents
a
above table indicates that only 20% of the respondents bove table indicates that only 20% of the respondents
through the administration of structured questionnaire through the administration of structured questionnaire
use the application for academic work, 10% mainly se the application for academic work, 10% mainly
u
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