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International Journal of Trend in International Journal of Trend in Scientific Research and Development (IJTSRD)Research and Development (IJTSRD)
                                             International Open Access JournalInternational Open Access Journal  |  www.ijtsrd.comwww.ijtsrd.com


                                               ISSN No: 2456 ISSN No: 2456 - 6470  |  Conference Issue – ICDEBIICDEBI-2018

                                              INTERNATIONAL CONINTERNATIONAL CONFERENCE ON DIGITAL ECONOMY AND FERENCE ON DIGITAL ECONOMY AND

                                                      ITS IMPACT ON BUSINESS AND TS IMPACT ON BUSINESS AND INDUSTRYINDUSTRY

                                          Organised By: V. P. Institute of Management Studies & Research, SangliOrganised By: V. P. Institute of Management Studies & Research, SangliOrganised By: V. P. Institute of Management Studies & Research, Sangli

          The Impact of Whatsapp Messenger uWhatsapp Messenger usage on StudentsStudents Performance

                                    Mr. Sujit Baburao ChavanMr. Sujit Baburao Chavan B.E., MBA, M.Phil
                                        Rayat Institute Rayat Institute of Research and Development,
                                    Satara, JaysingpurJaysingpur Shirol, Kolhapur, Maharashtra, India


        ABSTRACT
        This study seeks to empirically identify the impact of to empirically identify the impact of  the  Smart  phones  became  popular,  many  messaging phones  became  popular,  many  messaging
        social  network  (what  Sapp  messenger)  on  the messenger)  on  the  services  were  launched  but  Whatservices  were  launched  but  What  Sapp  has  become
        performance  of  students  in  Ideal  Institute  of students  in  Ideal  Institute  of  very popular among them. This Application is highly among them. This Application is highly
        Management  and  Architecture,  Kondigre  from  the Architecture,  Kondigre  from  the  addictive  and  can  create  a  great  impact  on  regular addictive  and  can  create  a  great  impact  on  regular
        perspective of the students. To achieve this, data was perspective of the students. To achieve this, data was  users,  and  apart  from  that  it  can  leave  a  trace  that that  it  can  leave  a  trace  that
        collected  with  help  of  structured  questionnaire  from collected  with  help  of  structured  questionnaire  from  becomes  difficult  to  control  and  cure.  Some  of  the becomes  difficult  to  control  and  cure.  Some  of  the
        60 students of MBA and B. Architecture from same 60 students of MBA and B. Architecture from same  most  prominent  technological  innovations  are  smart ost  prominent  technological  innovations  are  smart
        institute. The study revealed that, whatinstitute. The study revealed that, what Sapp instead  phones,  laptops  and  using  the  internet.  They  have phones,  laptops  and  using  the  internet.  They  have
        of  making  communication  easier  and  faster  thereby munication  easier  and  faster  thereby  greatly affected many aspects of our lives. Today the greatly affected many aspects of our lives. Today the
        enhancing  effective  flow  of  information  and  idea enhancing  effective  flow  of  information  and  idea  Internet continues to grow day by day at an incredible Internet continues to grow day by day at an incredible
        sharing  among  students,  rather  has  impacted sharing  among  students,  rather  has  impacted  speed. The research examines the effect of the speed. The research examines the effect of the What
        negatively on the performance of students. The study negatively on the performance of students. The study  Sapp  messenger  and  the  invading  technology messenger  and  the  invading  technology
        among students unveiled that what SappSapp takes much  represented  in  the  use  of  personal  computers  and represented  in  the  use  of  personal  computers  and
        of  students  study  time,  results  in  procrastination results  in  procrastination  Smartphone  on  the  behavior  of  students  and  their Smartphone  on  the  behavior  of  students  and  their
        related  problems,  destroys  students’  spellings  and related  problems,  destroys  students’  spellings  and  academic  performance  in  Ideal  Institute  of academic  performance  in  Ideal  Institute  of
        grammatical  construction  of  sentences,  leads  to  lack grammatical  construction  of  sentences,  leads  to  lack  Management  and  Architecture,  Kondigre.  The Management  and  Architecture,  Kondigre.  The
        of  concentration  during  lectures,  results  in  difficulty of  concentration  during  lectures,  results  in  difficulty  subjects  of  interest  about  the  students  are  their ut  the  students  are  their
        in  balancing  online  activities  (whatin  balancing  online  activities  (what  Sapp)  and  friendships and social lives, familyfriendships and social lives, family relations, general
        academic  preparation  and  distracts  students  from and  distracts  students  from  health  and  personal  achievements  on  campus.health  and  personal  achievements  on  campus.  What
        completing  their  assignments  and  adhering  to  their completing  their  assignments  and  adhering  to  their  Sapp  Messenger  has  been  around  for  a  while  but Messenger  has  been  around  for  a  while  but
        private studies time table.                             r recent updates have improved the functionality of theecent updates have improved the functionality of the
                                                                application  since  its  release  date.  The  main  purpose lease  date.  The  main  purpose
        KEYWORD:  What  Sapp  Messenger,  Usage,  Impact, Messenger,  Usage,  Impact,  behind this application is to replace SMS with a cross behind this application is to replace SMS with a cross
        Students Performance.                                   platform mobile messenger that works on an internet mobile messenger that works on an internet
                                                                data  plan.  If  you  have  unlimited  text,  it  is  still ata  plan.  If  you  have  unlimited  text,  it  is  still
                                                                d
        INTRODUCTION                                            beneficial  as  it  is  a  convenient  way  to  skip it  is  a  convenient  way  to  skip
        These  days  it  seems  hard  to  escape  the  presence  of hard  to  escape  the  presence  of  international  fees  that  carriers  may  charge.carriers  may  charge.  It  is
        technology.  Most  people  will  praise  the  many people  will  praise  the  many  currently  available  for  I  Phone,  Android,  Windows Phone,  Android,  Windows
        technological gadgets that they use in their everyday in their everyday  Phone, Nokia, Samsung, Blackberry etc. It isPhone, Nokia, Samsung, Blackberry etc. It is popular
        lives. Many of us depend on it to get us through the lives. Many of us depend on it to get us through the  because there is no cost to message friends and family because there is no cost to message friends and family
        day, to do our job, to get around, and today, to do our job, to get around, and to find certain  other than the internet data plan that user alreadyother than the internet data plan that user already have
        things. Technology is evolving at a very fast rate, and things. Technology is evolving at a very fast rate, and  on their phones. It is easy to get started. Simply enter It is easy to get started. Simply enter
        what most people did not even think could people did not even think could be real a  the  telephone  number  of  the  device  into  the  app.  It the  telephone  number  of  the  device  into  the  app.  It
        few years ago, is now becoming a reality.few years ago, is now becoming a reality. What Sapp  then sorts through the contacts (with your permission) contacts (with your permission)
        is one of the changes in technology that is commonly is one of the changes in technology that is commonly   on the phone to figure out who else also has the app on the phone to figure out who else also has the app
        used on specific mobile phones and computers?computers? Since   already installed. Users can thencan then invite more contacts

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