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        promoting it by various measures. The advantages are promoting it by various measures. The advantages are  7.  Martin  Aruldoss,  Miranda  Lakshmi  Travis,  V. Martin  Aruldoss,  Miranda  Lakshmi  Travis,  V.
        speed, less cost and convenience. BA will become the will become the   Prasanna  Venkatesan.”  A  survey  on  recent Venkatesan.”  A  survey  on  recent
        important facet of this economy. As more and  more As more and  more   r research  in  business  intelligence”.  19  January esearch  in  business  intelligence”.  19  January
                                                                   2014.  Vol.  27  Iss  6  pp.  831 014.  Vol.  27  Iss  6  pp.  831  -  866.Journal  of
        transactions becomes digital more and morore and more data will   2
                                                                   Enterprise Information Management.nterprise Information Management.
        generate,  This  data  will  be  the  important  aspectsThis  data  will  be  the  important  aspects  to   E
        formulate different BA models. So BA becomes more So BA becomes more
                                                                8.  Osama T. Ali, Ali Bou Nassif and Luiz Fernando Osama T. Ali, Ali Bou Nassif and Luiz Fernando
        and  more  significant  and  important  as  the  digital and  more  significant  and  important  as  the  digital   Capretz.  “Business  Intelligence  Solutions  in apretz.  “Business  Intelligence  Solutions  in
                                                                   C
        economy progresses. The BA scientist dig dipper into economy progresses. The BA scientist dig dipper into   H
                                                                   Healthcare  A  Case  Study:  Transforming  OLTP ealthcare  A  Case  Study:  Transforming  OLTP
        this  data  to  make  decision  making  easithis  data  to  make  decision  making  easier  for  the
                                                                   system to BI Solution”. 2013. IEEEystem to BI Solution”. 2013. IEEE
                                                                   s
        businesses.  Indian  corporate  world  become  more businesses.  Indian  corporate  world  become  more
                                                                                          Business usiness
                                                                                   S. .
                                                                                                        I
        streamlined and can take informed business decisions.streamlined and can take informed business decisions.   9.  NEGASH, NEGASH,   S  B  Intelligence. ntelligence.
                                                                                                  A
                                                                                      of f
                                                                                                                 f
                                                                   Communication unication   o  t the he   Association ssociation   for or
        Conclusion                                                 I Information systems,, 2004, Vol. 13, p. 177nformation systems,, 2004, Vol. 13, p. 177-195
        Business Analytics is an emerging field in India. Use Business Analytics is an emerging field in India. Use
                                                                10. INMON,  W.  H.  Building  the  data  warehouse, INMON,  W.  H.  Building  the  data  warehouse,
        of BA models will get a boost as the digital economy of BA models will get a boost as the digital economy   New York, USA: John Wiley &ew York, USA: John Wiley &Sons. 3 ed. 2002.
                                                                   N
        and use of internet become rampant by every citizen e rampant by every citizen   ISBN 0471081302
        in india.BA provides important information which can in india.BA provides important information which can
        be well utilized in business for decision making. BA be well utilized in business for decision making. BA   11. WITTEN,  I.  H.  and  FRANK,  E.  Data  Mining: WITTEN,  I.  H.  and  FRANK,  E.  Data  Mining:
                                                                   P
        improves  the  process  efficiency,  delivery  time, improves  the  process  efficiency,  delivery  time,   Practical  Machine  Learning  toolractical  Machine  Learning  tools  and  techniques
        reduces  cost,  increases  customer  satisfaction  levels reduces  cost,  increases  customer  satisfaction  levels   3rd  ed.  The  Morgan  Kaufmann ed.  The  Morgan  Kaufmann  Series  in  Data
                                                                                        Systems. ystems.
                                                                                                        Amsterdam: msterdam:
        and  add  value  to  the  business.  Indian  corporates  are Indian  corporates  are   Management agement   S  A
                                                                                       K
                                                                                                               I
                                                                                                     2005. 005.
                                                                   E
        also  formulating  the  strategies  based  on  business also  formulating  the  strategies  based  on  business   Elsevier/Morgan lsevier/Morgan   Kaufmann, aufmann,   2  ISBN SBN
        analytics in their respective business domains.analytics in their respective business domains. It will   0123748569
        certainly change the way of doing business.certainly change the way of doing business.   12. OLSZAK,  C.  M.,  and  ZIEMBA,  E.  Business OLSZAK,  C.  M.,  and  ZIEMBA,  E.  Business
                                                                   Intelligence Systems in the Holistic Infrastructure ntelligence Systems in the Holistic Infrastructure
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