Technology has been the main driving factor for the media and entertainment (M&E) industry and it is modernizing the industry. The M&E industry continues to rapidly evolve and transform. New media technologies are changing the game and shaping content creation, distribution, and consumption. The M&E industry is undergoing significant transformations that will impact the future of television. Social media applications like YouTube, TikTok, and Instagram have become primary distribution channels that allow content creators to get to millions of people at first. This democratization is not devoid of its problems for the same reason – namely, the rapidly growing number of media products, it becomes practically impossible for each media product to be noticeable. This paper looks at the top emerging technologies in the media industry.
technology, emerging technologies, media and entertainment (M&E) industry, advertising
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