Home > Management > Other > Special Issue > International Conference on Digital Economy and its Impact on Business and Industry > Digitalisation in The Banking Sector

Digitalisation in The Banking Sector

Call for Papers

Volume-6 | Issue-5

Last date : 27-Aug-2022

Best International Journal
Open Access | Peer Reviewed | Best International Journal | Indexing & IF | 24*7 Support | Dedicated Qualified Team | Rapid Publication Process | International Editor, Reviewer Board | Attractive User Interface with Easy Navigation

Journal Type : Open Access

Processing Charges : 700/- INR Only OR 25 USD (for foreign users)

First Update : Within 7 Days after submittion

Submit Paper Online

For Author

Research Area

Digitalisation in The Banking Sector

Laxmikanthanayaka T. O | Prof. Laxmana P


Laxmikanthanayaka T. O | Prof. Laxmana P "Digitalisation in The Banking Sector" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Special Issue | International Conference on Digital Economy and its Impact on Business and Industry, October 2018, pp.33-42, URL: https://www.ijtsrd.com/papers/ijtsrd18666.pdf

It was only in the late 1980s that Indian banks took to computer is at ion seriously. They had to improve customer service and tone up book-keeping and MIS reporting. Their large customer base (in terms of numbers) was mostly comprised of “low balance” accounts. An effective but low-cost tool that could handle the transactions was needed. It led them to embrace digital is at ion. They started with standalone PCs and migrated to Local Area Network (LAN) connectivity. Core Banking Solution (CBS) platforms followed that transformed branch banking into bank banking. CBS helped banks to provide “anywhere and anytime banking” service to customers. The researcher set out to ascertain the implications of such digital is at ion for bank customers. He interviewed bank officers and bank customers for the purpose. He concluded that digital banking was customer-centric in design and purpose. As a result, banks were in a position to offer an “experience” to their customers as against the “convenience” they offered presently. One such “experience” banks lately offer is worth citing here. To access information about account balance or to receive a mini statement through SMS, all that the customer has to do is to give a missed call to the bank concerned by dial ling a bank-designated mobile phone number. Another digital product innovation, namely, UPI/Aadhaar-based payments make banking seamless for customers, particularly rural customers, who are not familiar with the English language. Thus, digital is at ion has proved to be positive sum game for all stakeholders. The penetration of banking services into rural India is still on the low side but mobile penetration is on the higher side. By leveraging this advantage banks can afford to raise their rural penetration since they can ensure the financial viability of their rural operations.

Book-keeping; CBS; digitalization; leverage; LAN; MIS reporting; SMS; tool

Special Issue | International Conference on Digital Economy and its Impact on Business and Industry, October 2018
IJTSRD | www.ijtsrd.com | E-ISSN 2456-6470
Copyright © 2019 by author(s) and International Journal of Trend in Scientific Research and Development Journal. This is an Open Access article distributed under the terms of the Creative Commons Attribution License (CC BY 4.0) (http://creativecommons.org/licenses/by/4.0)

International Journal of Trend in Scientific Research and Development - IJTSRD having online ISSN 2456-6470. IJTSRD is a leading Open Access, Peer-Reviewed International Journal which provides rapid publication of your research articles and aims to promote the theory and practice along with knowledge sharing between researchers, developers, engineers, students, and practitioners working in and around the world in many areas like Sciences, Technology, Innovation, Engineering, Agriculture, Management and many more and it is recommended by all Universities, review articles and short communications in all subjects. IJTSRD running an International Journal who are proving quality publication of peer reviewed and refereed international journals from diverse fields that emphasizes new research, development and their applications. IJTSRD provides an online access to exchange your research work, technical notes & surveying results among professionals throughout the world in e-journals. IJTSRD is a fastest growing and dynamic professional organization. The aim of this organization is to provide access not only to world class research resources, but through its professionals aim to bring in a significant transformation in the real of open access journals and online publishing.

Thomson Reuters
Google Scholer