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Social Media Marketing and Small Business

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Social Media Marketing and Small Business


Ramandeep Kaur

https://doi.org/10.31142/ijtsrd21501



Ramandeep Kaur "Social Media Marketing and Small Business" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-3 | Issue-2, February 2019, pp.1051-1053, URL: https://www.ijtsrd.com/papers/ijtsrd21501.pdf

Today, we are in 21st century and people do not find time to come & interact with each other. Social media helps in connecting themselves with social networking sites through which now people can stay far and yet remain connected. Social media also create a platform to post comment on any event which needs to be publicized and also can be utilized as a promotional technique. These days’ Social media applications have become most efficient and effective tool for small business entrepreneurs because of cost effectiveness and almost all small businesses are using social media to advertise and market their products and services. They make fan pages for the followers and they welcome the suggestions and opinions which help in improving their business. The objective of this research paper is to find out the strategies which can be used by small business entrepreneurs and its impact on building their community strong enough to make marketing effective & initiative buying.

Social Media, blogs, small business, entrepreneurs


IJTSRD21501
Volume-3 | Issue-2, February 2019
1051-1053
IJTSRD | www.ijtsrd.com | E-ISSN 2456-6470
Copyright © 2019 by author(s) and International Journal of Trend in Scientific Research and Development Journal. This is an Open Access article distributed under the terms of the Creative Commons Attribution License (CC BY 4.0) (http://creativecommons.org/licenses/by/4.0)

International Journal of Trend in Scientific Research and Development - IJTSRD having online ISSN 2456-6470. IJTSRD is a leading Open Access, Peer-Reviewed International Journal which provides rapid publication of your research articles and aims to promote the theory and practice along with knowledge sharing between researchers, developers, engineers, students, and practitioners working in and around the world in many areas like Sciences, Technology, Innovation, Engineering, Agriculture, Management and many more and it is recommended by all Universities, review articles and short communications in all subjects. IJTSRD running an International Journal who are proving quality publication of peer reviewed and refereed international journals from diverse fields that emphasizes new research, development and their applications. IJTSRD provides an online access to exchange your research work, technical notes & surveying results among professionals throughout the world in e-journals. IJTSRD is a fastest growing and dynamic professional organization. The aim of this organization is to provide access not only to world class research resources, but through its professionals aim to bring in a significant transformation in the real of open access journals and online publishing.

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