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Opportunities and Dangers for the Traditional Mass Media in the Digital Age: An Assessment

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Opportunities and Dangers for the Traditional Mass Media in the Digital Age: An Assessment


Shake Mohammed Humayun Kabir



Shake Mohammed Humayun Kabir "Opportunities and Dangers for the Traditional Mass Media in the Digital Age: An Assessment" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-3 | Issue-5, August 2019, pp.1270-1272, URL: https://www.ijtsrd.com/papers/ijtsrd26631.pdf

Mass Media is an integral part of contemporary society. Traditional broadcast media such as Radio, Television, and Newspapers have emerged in the pre-internet era. They are serving as the prime sources of news and entertainment for a long time. Conversely, the Digital Age is creating alternative sources by promoting internet-based Digital Media or New Media, such as social media, online newspapers, websites, and the like. New Media is becoming more popular day by day and creating a threat to Traditional Mass Media. The internet is surpassing newspapers in popularity as a news platform. In many developed countries, the circulation of newspapers is decreasing; even some prominent newspapers are discontinuing their printed editions. Traditional radio and television are also suffering losses due to Digital Media. However, the Digital Age is not only a danger for Traditional Mass Media but also an opportunity for them. Many newspapers have embraced digital transformation to reach worldwide and attract more readers than before. A similar evolution is also happening for traditional radio and television. Indeed, New Media is a reality of the Digital Age; it indicates that the future of Mass Media is digital.

Traditional Mass Media, Digital Age, Internet, New Media


IJTSRD26631
Volume-3 | Issue-5, August 2019
1270-1272
IJTSRD | www.ijtsrd.com | E-ISSN 2456-6470
Copyright © 2019 by author(s) and International Journal of Trend in Scientific Research and Development Journal. This is an Open Access article distributed under the terms of the Creative Commons Attribution License (CC BY 4.0) (http://creativecommons.org/licenses/by/4.0)

International Journal of Trend in Scientific Research and Development - IJTSRD having online ISSN 2456-6470. IJTSRD is a leading Open Access, Peer-Reviewed International Journal which provides rapid publication of your research articles and aims to promote the theory and practice along with knowledge sharing between researchers, developers, engineers, students, and practitioners working in and around the world in many areas like Sciences, Technology, Innovation, Engineering, Agriculture, Management and many more and it is recommended by all Universities, review articles and short communications in all subjects. IJTSRD running an International Journal who are proving quality publication of peer reviewed and refereed international journals from diverse fields that emphasizes new research, development and their applications. IJTSRD provides an online access to exchange your research work, technical notes & surveying results among professionals throughout the world in e-journals. IJTSRD is a fastest growing and dynamic professional organization. The aim of this organization is to provide access not only to world class research resources, but through its professionals aim to bring in a significant transformation in the real of open access journals and online publishing.

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