The arts and crafts industry has always been one of China's traditional industries, enjoying considerable competitive advantages in the market. These uniquely crafted artworks have demonstrated immense market demand and boundless potential on both the international and domestic trade stages, indicating a continuous surge in market demand and a highly promising future. With the continuous advancement of technology, the technological content of the arts and crafts industry is increasing, and increased investment in research and development has become a new trend in industry development, posing higher requirements for enterprises: they must not only possess profound expertise in core technologies but also have substantial financial strength to support innovation and development. Furthermore, the fiercely competitive international market necessitates greater investments in market expansion and brand building for enterprises to remain invincible amidst the intense competition. As the "Belt and Road" Initiative celebrates its tenth anniversary, riding on the tide of the times, we aim to revitalize China's arts and crafts industry and stimulate the cultural vitality of the arts and crafts manufacturing sector. Amidst numerous challenges in the trade process, this project aims to analyze the current market situation of the arts and crafts industry, examine the impact of the "Belt and Road" Initiative on the arts and crafts industry, better adjust enterprise strategies, accomplish brand building and market expansion, and enhance competitiveness in the market.
Arts and Crafts, Trade, Analysis of Current Market Situation
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