The Impact of E-Banking on the use of Banking Services and Customers Satisfaction
In the modern era of technology. Every work in the human life is much easier than the traditional one. Due to technology everything is computerized. Banking is also the one from all of them. After the 18th centaury banking industry has been much developed in the field of technology. Due to technology there are so many innovations in banking sector. Every work in the banking industry is computerized from opening of account to transfer of money through e-banking, which needs not to go to the banks and stand in a long queues for a long time which helps the customers as well as banking institutions to do work easy, efficient and fast. E-Banking also makes the competition between different banks for providing a better services to their customers and also attract the more and more customers. The different amendments by the RBI they made to follow the mandatory rules and regulations, guidelines, instructions for the banks and customers, It helps to provide privacy to the customers about their account and every transaction while operating their account at the time of online banking. But at this present scenario few of the customers are not take the advantage of this e banking due to unawareness and uneducation because technology demands knowledge to operate it . In some of the banks public sector banks few of the staff is with old age ones officials they have very less knowledge about computerized banking e-banking and this thing takes long time when they do any transaction. And these are the burden on the public sector banks to spent much money on their training that how to operate the computers while work in the bank to deal any transaction. Otherwise technology has played pivotal role in banking sector. Internet banking is increasingly becoming “ Need to have than a Nice to have service” From the prespective banking product and service being offerd through internet debit and credit cards, mobile, e banking is nothing more traditional banking service distributed through an economic communication backbone.
E-banking, banking, Customer satisfaction, ATM
Dr. Prof. Renu | Kuldeep Singh