<b>Effective Online Brand Building Strategy in India</b> Today’s competitive world every small and large organization focused on online brand building. Companies are using brand management strategy in today’s digital age are increasingly very firstly using through internet. Most organizations use of website development, blog, and search engine optimization, Social Media, Online Press Release, use of other marketplaces to establish strong relationship with consumers and build brand awareness. 9-10 Fostering Innovation, Integration and Inclusion Through Interdisciplinary Practices in Management Special Issue Mr. Amar Janardan Sale | Dr. R. V. Kulkarni