The telecommunications industry is undergoing a shift from traditional hardware intensive systems to modern, software driven, cloud native architectures. In this new landscape, digital enterprise applications DEA are playing a pivotal role in supporting and enhancing telecom operations. Here we will explore the current technological shifts in the industry and how digital enterprise applications are powering exciting new use cases. The changes we’re seeing in the telecom industry today are fueled by multiple emerging paradigms, including 5G, cloudification cloud native, edge computing, and AI enabled automation. Thanks to these technologies, which have percolated to the grassroots of digital enterprise applications, telecom operators are now considering digital applications as strategic tools that can be leveraged to unlock new revenue streams and improve customer loyalty. Market leading enterprise applications, from players such as SAP, Salesforce, Oracle, and ServiceNow, are now embedded within the telecom fabric, helping to manage everything from backend systems to Customer Experience CX . 8-10 Issue-3 Volume-10 Nihit Gupta